Automation can free up creative teams to solve business problems

Creative thinking is valuable to solving business problems but if the creative talent is spent reformatting and doing grunt work, how can businesses adapt and grow quickly? The Drum and Celtra brought together leading Australian marketers, from Nura, Xero, Kogan and Adore Beauty, to see how they are tackling this issue.

Automation can free up creative teams to solve business problems
Creative thinking is valuable to solving business problems but if the creative talent is spent reformatting and doing grunt work, how can businesses adapt and grow quickly? The Drum and Celtra brought together leading Australian marketers, from Nura, Xero, Kogan and Adore Beauty, to see how they are tackling this issue.